The COVID-19 pandemic is having a dramatic impact on many aspects of our daily lives, compelling people to work at home where that’s possible, and for all of us to keep our distance even on routine shopping trips or walks in the park. Having said that, so far, the pandemic does not seem to be […]
Colleyville, Tex. – Madison Advisors—Madison Advisors announces it is currently conducting research for a new market update on Customer Communications Management (CCM) Hosted Managed Services (HMS). In this updated research, Madison Advisors will explore the newest trends in CCM and how CCM HMS providers are positioning their solutions in response to the increased focus on creating a […]
Customer communications management (CCM) strategies help organizations manage customer correspondence. CCM continues to evolve with advanced technologies like the cloud and artificial intelligence (AI), making it more effective and efficient, while also posing new challenges. According to Gina Ferrara, senior analyst, Madison Advisors, CCM traditionally consisted of transactional communications, such as bank statements, utility bills, […]
