Madison Advisors announced that senior analyst, Gina Ferrara, will be addressing Quadient Inspire Days attendees in a workshop, “Keeping the Customer in Mind When Going Digital.” Quadient Inspire Days Americas is planned for September 19-21 at the Sheraton Boston Hotel in Boston.

Colleyville, Tex. – Madison Advisors - Susan Cotter, senior program manager and analyst at Madison Advisors and Jason Fonner, director of business development at HM Document Solutions, will be speaking on production inkjet technology and digital transformation in traditional print operations at Canon's thINK 2018 Conference. The event, exclusively for Canon Solutions America production print customers and partners/sponsors, will take place September 5-7 in Boca Raton, FL.

To run a successful production inkjet business, a print service provider (PSP) needs more than just great equipment, or even the best media. To be successful, a PSP also needs to have the right suite of software to help ensure the entire operation runs efficiently.

Software, though, is changing at blazing speeds, so PSPs can’t just invest in a solution and then sit back and hope for the best. Rather, they need to stay constantly aware of the changing innovations.

Madison Advisors today announced an agreement with Xerox Corporation to include Xerox’s expansive inkjet press portfolio as part of its business development and market expansion resources for customers in the enterprise in-plant production print and service provider market. The agreement will allow Xerox to provide the insights and technology tools customers need to make informed decisions about new inkjet technology and the market opportunities available to them.

Early announcements of Ricoh’s INTERACT 2018 conference, held June 18–21 at the Westin Hotel, Westminster, Colo., near Ricoh’s Boulder plant, promised to be bigger and better this year, and it delivered in several ways. Now in its eighth year, the biggest change for this event was that it brought multiple Ricoh product groups together: wide-format, continuous feed, cut-sheet and software and services. All of these groups previously held their own customer events, but now share a single forum, signaling the ongoing convergence of technologies within the industry and across all segments.

For an industry that has been around since the days of Gutenberg, the future is finally here.

In fact, commercial printing processes are rapidly moving out of the hands of skilled artisans – and into the tech-driven world of workflow automation. And, those who embrace this new paradigm will reap the benefits for years to come.

“Integrated workflow solutions help eliminate manual repetition of basic tasks, freeing your staff up for more productive, revenue-producing activities,” said Tony Tarpey, chief operating officer for SmartSoft.

July 12, 2018 –Colleyville, TX—Madison Advisors is announcing a Call for Participation (CFP) for enterprises and print service providers to participate in its “Color Migration and Digital Delivery: Trends in Transactional Communications” research. As Madison Advisors continues to track color migration, it is expanding its research to include trends in omni-channel delivery and the role color print plays in an overall omni-channel strategy.

Participating organizations will be offered several benefits including market exposure, right to re-purpose excerpts from the study, Madison Advisors’ analyst quotes for press releases and for use on participants’ websites, and an electronic copy of the study.

Topics to be covered in the research will include the following:

Barriers that prevent or inhibit migration from monochrome print to color for transactional communications
The role of color print in an omni-channel communications strategy
Adoption rates, trends and available digital delivery channels for enterprises and offered by print service providers
Preference management, including challenges associated with collection, ownership and management of preference data to enable omni-channel delivery capabilities

For more information about the “Color Migration and Digital Delivery: Trends in Transactional Communications” study, CLICK HERE

Participation in this study is complimentary. If you are interested in participating in this valuable industry research, please call Gina Ferrara at (401) 529-6986 or email ginaferrara@madison-advisors.com.

July 10, 2018—Madison Advisors announced today the release of a new research study, “Customer Communications Management Hosted Managed Services Market Update 2nd Edition.” This report provides an update on the latest trends in customer communications management (CCM) hosted managed services (HMS) and how initial research participants have developed or enhanced their ability to help enterprises solve challenges with customer communications and compliance, resulting in an enhanced customer experience.

July 10, 2018, Colleyville, TX—Madison Advisors announced today the release of a new research study, “Customer Communications Management Hosted Managed Services Market Update 2nd Edition.” This report provides an update on the latest trends in customer communications management (CCM) hosted managed services (HMS)and how initial research participants have developed or enhanced their ability to help enterprises solve challenges with customer communications and compliance, resulting in an enhanced customer experience.

Some key observations in the study include:

Data aggregation concerns: Data security issues, complexity of legacy applications, the size of the hosted managed services provider and internal IT were highlighted as the primary barriers to adoption of a CCM hosted managed services solution. Lack of executive-level support or internal sponsorship were also noted as barriers.
Organizations need to integrate their CCM and CX strategies: The convergence of customer experience (CX) with CCM is becoming more prominent as noted by the newly featured capabilities offered, such as payment integration.
Digital engagement is slowly increasing:All participants support delivery channels, such as social media and personalized video; however, adoption rates are still low.
The pricing models for CCM hosted managed services will typically include:Fees associated with implementation and onboarding, production support services and labor-based fees for post-implementation change requests.
More organizations are beginning to focus on the customer experience: The prioritization of customer experience has some enterprises thinking about creating a CCM Center of Excellence; however, this remains a slow-moving trend with minimal adoption.

“The market opportunity for CCM hosted managed services is substantial. Since our last report in October 2015, Madison Advisors has an optimistic, yet still conservative, view of this market, and estimates it to be greater than $5 billion in the United States alone,” said study author, Gina Ferrara, senior analyst at Madison Advisors.

For enterprises in need of a technology update, the research evaluates if the CCM necessary technology should be developed internally, purchased and integrated with existing technology infrastructure or outsourced to a hosted managed services provider. Despite some early adopters, significant opportunity remains in verticals such as financial services, insurance and others that generate large volumes of transactional communications, such as utilities and telecommunication companies. Smaller organizations such as credit unions and savings banks that may typically lack the resources and/or expertise in CCM technology present additional opportunity for this market to grow.

To purchase the full report,“Customer Communications Management Hosted Managed Services Market Update 2nd Edition,” click here.

By Kemal Carr, President, Madison Advisors

The 2018 Inkjet Summit took place this past April 9-11 in Ponte Vedra Beach, Fla. I have always found this to be an interesting forum. For one, major hardware vendors have figured out how to create a hardware show without showing hardware. Good for them, as it saves everyone money. The next reason is that the Inkjet Summit is invitation-only, where pre-qualified attendees meet and learn from the top leaders in the industry through a speed dating style of interviewing and intensive networking. What could be more perfect for a vendor than the opportunity for 1:1 meetings with qualified prospects - or for the prospect to get all their technology questions answered by the top suppliers in the industry?

Over the past two decades, Madison Advisors' industry-neutral expertise enables enterprise organizations, service providers and technology providers to achieve their strategic objectives around today’s evolving customer communications management (CCM) requirements.