Customer Communications Management Hosted Managed Services Market Update, 3rd Edition (2021)

$500.00

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Description

Madison Advisors defines customer communications management (CCM) hosted managed services (HMS) as a delivery model in which a single source, integrated technology platform incorporates the seven critical components necessary for end-to-end customer communications management, incorporating workflow automation and governance. Enterprises that generate outbound customer communications achieve measurable results from this model in several ways, including, but not limited to, the elimination of capital expenditures associated with purchasing, installing and maintaining software and integrating with other technology solutions necessary to generate and deliver customer communications.

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