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 November 8, 2016, Colleyville, TX—Madison Advisors—Madison Advisors announced today that its chief operating officer, Warren Lederer, will present a session at the Xploration Tour at the Broadridge Financial Solutions offices in Dallas on November 10. Lederer’s topic, “CCM—Redefining and Driving CX,” will discuss the broad role throughout an organization that customer communications management encompasses today, […]
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By DPS Staff The past year was an exciting one for the printing industry. Drupa took place this Spring, again focusing on inkjet, as well as the growth of digitally printed labels and packaging. The event also hosted previews and announcements of new and updated products from leading vendors. In addition to the physical print, […]
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October 4, 2016, Colleyville, TX—Madison Advisors—Madison Advisors president, Kemal Carr, and senior analyst, Gina Ferrara, will host a panel at Canon’s thINK 2016 Conference on what to consider in the build versus buy decision when it comes to outsourcing transactional print. The event, exclusively for Canon Solutions America production print customers and partners/sponsors, will take […]
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By Judith Aquino Have you heard the story about the elephant? Three blind men felt their way around an elephant and each man believed his interpretation was correct and that the other two were wrong. Without comprehensive data, customer experience officers are as blind and misinformed as the men in the story. Decision-makers may find […]
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By Gina Ferrara 9/30/2016 Determining whether to shut down your internal print and mail operation and outsource to a print service provider, as opposed to keeping it in-house and potentially making a capital investment in new technology, can be a tough conversation. Those in favor of the latter option will cite concerns over sending customer […]
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8/1/16 by Jeff Weldon, CDIA+ Senior Analyst, Madison Advisors, Inc. If we start with the bottom line, digital production workflow is all about getting the most out of your digital production equipment. It’s as simple as that. There are many steps that go into a particular workflow, but in the end, the objective is to […]
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By Judith Aquino Marketers and industry experts discuss the top mistakes that undermine customer experiences and how to fix them. Customer Experience Part of creating a great customer experience requires separating myth from reality. In the rush to embrace customer-centric practices and drive revenue, it's easy for companies to focus on adopting new strategies without […]
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By Gina Ferrara, Senior Analyst, Madison Advisors Insurance enterprises are at an inevitable crossroad. In an attempt to stay abreast of changing expectations with customer communications, many companies have tried to expand their communication infrastructure by purchasing a software tool that allows for the personalization and multichannel delivery options they need. If an IT department […]
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4/18/16  April 18, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced it will sponsor an Executive Roundtable on May 12 at Document Strategy Forum ’16 held May 10-12 at the Hyatt Regency O’Hare Chicago. The roundtable will take attendees through seven key workflow components of customer communications management, including data, preference, composition, delivery and archive using […]
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April 7, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announces that Jeff Weldon, senior analyst for Madison Advisors, will be speaking at MAILCOM ’16 on why a carefully planned print/mail strategy is a critical part of every business model. MAILCOM’s 36th annual convention will be held April 11-13 at the Courtyard Philadelphia Downtown Marriott in Philadelphia. […]
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Over the past two decades, Madison Advisors' industry-neutral expertise enables enterprise organizations, service providers and technology providers to achieve their strategic objectives around today’s evolving customer communications management (CCM) requirements.
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Phone: (817) 684-7545
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